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TechTarget Buys Brian Madden Company, Adds New Website And Conference To Roster

Submitted by Prescott on Wed, 11/19/2008 - 2:19pm.

B2B online media and events company TechTarget (NSDQ: TTGT) has acquired The Brian Madden Company, a Website and conference provider geared toward IT professionals in the cloud-computing space. Terms of the deal were not disclosed. The buy adds the Chicago-based BriForum to TechTarget's roster of conferences like The Ajax Experience and the Online ROI Summit. TechTarget's last acquisition was its $58 million pickup of white paper and lead-generation firm KnowledgeStorm. 

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About Prescott


Prescott Shibles has served as Vice President of New Media for Penton Media, Prism Business Media and Primedia Business. Prescott's expertise covers search engine optimization, email marketing, online content strategy, writing for the web, online advertising sales, and vertical search.

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