advertising climate

The Time Inc. layoffs are starting, and they're starting at the top: Money just laid off its managing editor, Eric Schurenberg. "I've seen better days," said Schurenberg when I reached him by phone. "The first salvo of this restructuring is now public, and the salvo hit me right in the chest." He'll stay on until Thanksgiving.

Media Business published this article quoting me as saying, "WSJ.com's likely elimination of paid subscriptions 'a completely horrible strategy.'" Yes, I did say it, and I stand by it.

About Prescott


Prescott Shibles has served as Vice President of New Media for Penton Media, Prism Business Media and Primedia Business. Prescott's expertise covers search engine optimization, email marketing, online content strategy, writing for the web, online advertising sales, and vertical search.

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