Main Street
Mitt Romney might want you to let Detroit go bankrupt, but David Pecker doesn't. Earlier this afternoon, the American Media chief sent all of his employees a fact chief supplied by the GM and intended to build support for an auto-industry bailout. American Media publishes the National Enquirer, Star and a number of fitness titles; it used to own two automotive magazines, Auto World and MPH, but folded both.
Here's Pecker's email:
- America
- American Media Inc
- American Media, Inc.
- Ann Arbor
- California
- Center for Automotive Research
- David J. Pecker
- David Pecker
- Detroit
- Honda
- HONDA MOTOR CO.,LTD.
- http://gmfactsandfiction.com
- Kansas
- Louisiana
- Main Street
- Maryland
- media industry
- media partners
- New York
- New York
- technology vehicles
- Texas
- Toyota
- TOYOTA MOTOR CORPORATION
- United States
- USD
- Washington D.C.
No matter how in the tank (as this election season's second most overused linguistic trope, after "Main Street/Wall Street," would have it) much of the media may be for Barack Obama, it's worth remembering that some journalists are actually in the other guy's corner...shamelessly, rabidly, hilariously in his corner.
While traveling home from Maine to Nashville late on Monday, I started and stopped several drafts of rants regarding the Profiles in Cowardice displayed by many members of the House of Representatives yesterday. Never has a headline captured the moment than this one from late in the night on Washingtonpost.com: “After $700B Bailout Is Rejected, Lawmakers Blame Each Other.â€
I don’t know much about global finance, but I know something about branding. So I know this: When you lose control of a message so much that within moments of its introduction, everyone is calling your idea a $700 billion Wall Street Bailout, you’ve lost.
Which part of that “brand†can win the approval of anyone? It’s $700 billion of tax payer money. It’s Wall Street, as in Gordon Geeko, greed is good, bastard. And it’s bailout, as in, my crazy drunk cousin has just called me yet again to come bail him out.
From the we-kill-ourselves-so-you-don't-have-to department, comes a trifecta of conferences we are planning in late October in New York City, with the intent of hitting on strategically important verticals in the media/entertainment industry.
- business media
- demo-based ad networks
- digital media technologies
- digital media technologies
- Dow Jones
- Edison Ballroom
- internet development
- iVillage
- Main Street
- media
- media money
- media/entertainment industry
- NBC Universal
- New York City
- News Corp
- online sports ranges
- online/mobile sports media
- Oxygen
- search product
- social media
- streaming video
- Thomson Reuters
- women-centric digital media
- Yahoo!