Columbia

In a first-of-its-kind test of a new ad-supported online video distribution system, students at some of America's leading universities will get to watch premium TV shows from Paramount's Showtime network for free. The programming, including series like "Dexter," "The Tudors," and "Californiacation," normally are available only to subscribers who pay monthly cable or satellite TV fees, but they are being made available for free to students who agree to watch ads on a the new online service, Kazam, being tested at schools such as New York's Columbia University, and Indiana's Perdue University.

The second-largest record company in the world is now all Sony's. As announced in August, Bertelsmann's 50 percent stake in Sony BMG has been acquired by Sony Corp (NYSE: SNE). The former joint venture is now being renamed Sony Music Entertainment – a wholly owned subsidiary of Sony Corp. of America.

By now, we should be close to jaded, if not completely there, by albums appearing online pre-release. I thought I was—until this little nugget popped up: Bob Dylan's latest compilation will be streamed fully on National Public Radio. The two-CD album Tell Tale Signs is the eighth volume in the fascinatingly uneven 17-year-old Bootleg Series; it will be available from 12:01 a.m. eastern Tuesday through at least Oct. 7.

About Prescott


Prescott Shibles has served as Vice President of New Media for Penton Media, Prism Business Media and Primedia Business. Prescott's expertise covers search engine optimization, email marketing, online content strategy, writing for the web, online advertising sales, and vertical search.

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