Tribune

A rare bit of good media news: It seems as if Time magazine's holiday cookie budget escaped the Time Inc. cutbacks. Sweet!

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Photo by Sean Driscoll; cookies by Veronica's Treats.

At last, Jeff Bewkes is the man.

Time Warner just named Bewkes chairman, confirming that the current occupant of that post, Dick Parsons, will step down on Dec. 31. Bewkes became CEO of the media conglomerate in January; an out clause in his contract would have allowed him to walk away had he not been made chairman by the start of 2009.

Some may have thought that pairing the politically minded Arianna Huffington with a Gen-X actor/entrepreneur like Ashton Kutcher didn't make sense—particularly for a Q&A focused on the future of digital entertainment.

The Tribune Company filed for bankruptcy protection yesterday, becoming the first major newspaper chain to do so in several decades, reports MediaBuyerPlanner.
The move will allow the company to...

Washington Post (NYSE: WPO) chairman and CEO Don Graham says the company will look at every opportunity "that walks in the door." Keep the word "look" in mind when it comes to big spending, though, because Graham also made it clear to investors at the UBS Global Media and Communications Conference that he isn't betting the ranch: "We would borrow to buy a great asset ... Given the properties that we own, we wouldn't drown them in debt.

CEO: Precipitous decline in revenue, touch economy, credit crisis to blame.

Tribune has sent out a letter to its advertisers across newspaper, TV and other publishing outlets, trying to assure them about its Chapter 11 filing and its hopes to come out restructured on the other end. From the letter, some key points:

About Prescott


Prescott Shibles has served as Vice President of New Media for Penton Media, Prism Business Media and Primedia Business. Prescott's expertise covers search engine optimization, email marketing, online content strategy, writing for the web, online advertising sales, and vertical search.

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