NBC Inc.

Up till now, I've avoided writing about this week's Ann Coulter-Today Show "controversy" because, let's face it, Ann Coulter is not a real person. But this is just too much.

-The extreme division within the Screen Actors Guild over whether or not to strike will likely limit the union's effectiveness in negotiations with the producers' alliance should a strike go forward. [NYT]

-NBC says it won't allow its Super Bowl ad units to be carved up into mini-spots. [THR]

Chris Matthews, you cad, have you been toying with us?

NBC's decision to give Jay Leno a nightly talk show during primetime was clearly a watershed moment in one way or another. But what did it mean, exactly?

—SNL's Samberg chooses YouTube: With nearly 9 million views since being posted December 6, Andy Samberg's "Jizz in My Pants" is the most watched clip on YouTube this month. More noteworthy is that viewers have been able to access the music video-style Saturday Night Live skit on YouTube at all.

-Fox Business Network is suing the Treasury Department for failing to comply with Freedom of Information Act requests. [TVNewser]

-Political savant Chuck Todd is NBC News's new chief White House correspondent. [Media Mob]

—Oprah Winfrey Network: Liz Dolan has signed on as CMO for OWN, effective January 2009. Most recently, she headed up marketing at NIKE and in 2001, created talk radio show "Satellite Sisters" with her four sisters. In her new capacity, Dolan will be responsible for all on-air, print, radio and online marketing.

My living room TV passed—and failed—a five-minute test of the Feb. 17 transition to digital television. The exercise on local TV stations across the U.S. was conducted in my area tonight (the tests are being done on different days) to let consumers see if they need converters for the February switch from analog or if their converters worked. All of our sets are connected to digital sources.

-Jeff Zucker made all sorts of offers to Jay Leno before they agreed to a 10 p.m. hour-long show on NBC. Among them: an 8 p.m. half-hour, and an hour on the USA network starting at 11. [NYT]

-Time's Washington bureau chief is leaving to become Joe Biden's communications director. [The Page]

-Don't invite anyone who works at Marie Claire over to your house, unless you're a fan of bedbugs. [Gawker]